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The Fastest Way To Build A One-Person Business (Beginner Guide)

Dan Koe
23 min readJan 26, 2025

I’m going to give you a 60-day action plan to make your first $1,000.

This graphic is what you will learn how to master by the end of this letter:

This letter is for beginners, as I feel $1,000 in 60 days is more than reasonable, but if you aren’t a beginner, you can make much more than that in 60 days with what you will learn.

I will attempt to make this as concise and zero-fluff as I can. But understand that mindset advice is not fluff. Belief and clarity come before skill and confidence.

If I do drag on, it’s because what I’m writing is absolutely necessary for you to know. If you think it’s boring, that’s probably the part you’re going to skip over and complain when you don’t get results.

If you can make $1,000, you can make $100,000.

As you get better at this process and learn more, it will take you less time to earn $1,000+ at a time.

We are going to do this in the most streamlined way possible.

  • You don’t need a large audience.
  • You only need to learn the basics of 2 high-income skills.
  • All of your actions compound, and nothing goes to waste.
  • If you stick with it, you will earn more than $1,000 every time you do this.

But first, a disclaimer.

If you came to this article because you want a quick way to spam a “give me $1,000” button, you will probably fail.

Leave the get-rich-quick mindset at the door.

If you want to be in control of how much you make, you need a business. Plain and simple. Unarguable.

If you start a business, it demands a much different character than a 9–5 job. You are responsible for everything. You must manage yourself, develop yourself, and learn to love the emotional highs and lows that come with business.

You will be rejected.

You will question if you should quit and go back to your just-comfortable-enough-to-survive-and-just-painless-enough-to-stay-the-same life.

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Dan Koe
Dan Koe

Written by Dan Koe

Building Kortex, the future of writing apps. Find me everywhere @thedankoe

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